Fashion Revolution Event

Fashion Revolution Event

Recently I organised a personal style tour around Zürich for a group of ladies, our tour ended at the sustainable & fair event Fashion Revolution Switzerland.

Fashion Revolution is a global movement set up by fashion lovers, who enjoy style but want to wear clothes that are made in a safe, clean and fair way. At this event you can meet people showcasing unique sustainable designs and forward thinking concepts.

Here are some of my personal highlights from the fashion fair.

Felix Doll
I met the designer at this event and loved hearing about his journey in design and his mission to create stylish, sustainable collections.

Jungle Folk
I have been following this label on Instagram for a while now and love seeing which remote villages in the world she is visiting to find the best fair and sustainable products for her designs.

Based in Zürich, you have probably seen a number of their cool bags around town. If not, it is worth popping to their store on Badenerstrasse!

The house of Aim
I loved the prints and modern cuts of this sportswear brand and am excited to see this label grow.

Ever heard of tailor made jeans? Interested? Well, this is the address in town to find something in keeping with your figure, wishes and needs.

A New York Affair
My husband bought one of Jamil`s t-shirt at the event. A simple cut t-shirt dyed with birch. The t-shirts are dyed in a natural dyeing workshop by people with special needs.

Repair and wear!

Ideas but no experience? I know someone who can help you…

Fashion show by Villa Paul
I used to work with Mimi Frey and Doris Rickenbacher, they own Villa Paul- a sustainable and fair store in Baden. Both have a great energy & eye for style, the perfect pair to organise the fashion show for this fashion revolution event! Thanks for the invite!

If you would like to book a personal tour with me in Zürich or London get in touch!
Otherwise, keep an eye on my Facebook page to find out when I will be running my next event…

Spring Style Events

Spring Style Events

A big part of my job is knowing who has what and when!

Prior to my first style event of 2018 I`d been in touch with a number of contacts to find out when the full spring collections would arrive, I wanted us to be the first to shop the new collections in store! Below you will find some highlights from the tour…

Each event I organise is different. Whether new season favourites – business wear – dresses to dance in or sustainable fashion. I pre-select looks according to each individuals wishes, visiting small boutiques and selected department stores showcasing labels from different corners of the globe.  This is a chance to not only find some new wardrobe favourites, uncover new stores in town but also meet the owners/ buyers behind these exciting concepts and stores.

If you would like to join my next event, contact me directly or check my facebook page for details, it would be great to have you there!

A BIG thank you to all the ladies who joined the tour and Modissa, Jelmoli, Burri Optik, Cos, Maud and Maison Julie for having us!

Mode Suisse

Mode Suisse

My Dad took me to my first fashion show when I was little- a Vivienne Westwood show, can you imagine?! I can still remember the buzz, the build up, the flamboyant designs and models swooping up and down the catwalk!

Mode suisse is the biggest fashion event on the calendar in Switzerland. You never quite know what to expect at one of their shows which I love! Its and important event for Swiss designers and in my opinion for Swiss culture. This springs – Edition 13 – “wow” moment was the showroom setting where collections were presented on models and you could meet the designers. A really nice, stylish, personal touch!

Here are some of my highlights from Mode Suisse Edition 13.

This Basel based label is run by design duo Matthias Fürst and Karin Wüthrich. Their collections are produced in Bosnia and Herzegovina. I personally loved the chainmail/ bejewelled tops and colour-block dresses, I could imagine having one of those in my wardrobe!
Print, Plissé and cool colour combis. No wonder! Julia Heuer used to be head of print design at the well known textile company Jakob Schlaepfer. Creating prints for fashion houses such as Christian Dior, Comme des Garcons and Calvin Klein to name a few. Her collections are certainly worth a closer look!
A reconstructed gentlemans wardrobe. Designer Luka Gunther Maurers` collection often showcases a modern twist on tailored pieces, combining textures and detailing in an interesting way. I have been keeping my eye on this designer for a number of years now and look forward to seeing more of his work.
This collection could easily move from the catwalk into your wardrobe. Designers Michael Muntinga and Roland Rahal`s showcased wonderful prints, and versatile pieces that can easily be worn from the day to night.
Highlights from the Modesuisse showroom:
Thank you Mode suisse for the invitation, I enjoyed the event!
The Umbrella Shop

The Umbrella Shop

Come rain or shine, next time you’re in central London hail a cab and ask for “The Umbrella shop” every taxi driver will know where to find this hidden gem! With it`s Victorian shop front design and untouched interior you will be warmly welcomed into the world of walking sticks, dress canes, umbrellas and much, much more. Founded in the 1830s, this is the oldest umbrella shop in London.

James Smith & Sons works with established family companies from around Europe. Sourcing the highest quality components that they need to craft their walking sticks and umbrella collections. A few of the handles are still hand carved by craftsman in the uk and unique wooden handles are supplied from the forests of Europe and Asia.

Phil, the store manager gave me a tour of the store before opening hours. A real treat, as when the open sign was turned and the doors unlocked the daily flow of customers began. The store is brimming with a large variety of styles and functional designs. There are plenty of knowledgeable sales personnel on hand to advise you on which style would best suit your needs and give tips on how to take care of your purchase.

Which is the oldest umbrella you have in-store?
An 18th century walrus tusk and brass umbrella, the fabric would have originally been silk and the ribs made of whalebone.

I see you have a variety of styles in the cabinet, what type of umbrellas are these?
Here we have a drinking stick umbrella, which was popular in the 19th century, there`s also a games stick with concealed dice, a horse measuring stick and swordstick.

How would you describe the signature style of a traditional English umbrella and which is your personal favourite?
It should be functional and reserved in design. My favourite is the horn handle umbrella with olive wood shaft, as it is not only stylish but sturdy and comfortable to hold.

Which umbrellas would you class as essential accessories?
A small umbrella which fits in your bag, a sturdy, stylish folding design for windy days and a smart, formal style for weddings and funerals.

Do you have an on-site workshop?
Yes we do, we produce our own umbrellas, make alterations and of course offer a repairs service.

Thank you Phil and your team for having me at James Smith & Sons, armed with my new umbrella I will be ready for any stormy days and any April showers!

When I am working in London I like to uncover new shopping experiences and gain insight into the traditional stores which have influenced design as we know it today. If there is anything you would particularly like me to explore, please let me know so I can add it to my style stories for you!

Gift voucher

Gift voucher

Still searching for the perfect present?
Let`s arrange a different kind of gift, something that will last long after christmas!
With this voucher you`ll give your colleagues or loved ones the chance to try on some new styles, find wardrobe favourites and discover different boutiques and stores in town. There are two cards to choose from and many possibilities, if you have any questions don’t hesitate to get in touch- Lets connect!

Spring street-style shoot

Spring street-style shoot

Let`s get colourful and creative, let`s celebrate womenswear and embrace this season with full force!

I teamed up with on-line platform My Girlfriend Guide, Globus and a fantastic group of professionals to realise this street-style shoot. We styled Lilian one of My Girlfriend Guides` readers, showcasing a selection of key looks and themes for this Spring/ Summer.

Why not try a new colour this season, perhaps it`s time to invest in some cool denim or a transitional trench?
Zurich – Spring – we`re ready!

Look #1

Top* Sonia Rykiel 219.00 Swiss Franks
Jeans* Marco Polo 179.00 Swiss Franks
Trench* Tara Jarmon 570.00 Swiss Franks
Bag* Gryn 379.00 Swiss Franks
Shoes Miu Miu Stylists own

*Available in Globus

The constant change in weather doesn’t make it easy to know what to wear when leaving home. Welcome, the stylish and functional trench coat! The trench has a cooler, relaxed cut this season and will be an important update to your wardrobe, come rain or shine.

Spring florals can be worn as a highlight or from top to toe, we are big fans of this blouse from Sonia Rykiel – pretty, powerful, positive and easy to combine.

Jeans are cut a little higher at the waist, the trouser leg either straight or wide and slightly cropped. Are you bored of your classic jeans? Why not invest in a re-constructed pair, with frayed hems, contrasting denim fabrics or denim tones?

Look #2

Jacket* Sandro 369 Swiss Franks
Trousers* Sandro 249 Swiss Franks
Blouse* Maje 199 Swiss Franks
Shoes Aldo Models own
Sunglasses Dior Models own
Bag* Furla: Metropolis 329.00 Swiss Franks

*Available in Globus

Add colour and a new energy to your wardrobe – it`s the season of colour confidence!

The focus is mainly on pink, orange or yellow; you can either wear one colour alone or be bold and mix it up! Balenciaga inspired us with their colourful mixes, as did Rocha with forest green, pink and blue combinations.

We love this super sleeved suit from Sandro in combination with the sky blue striped cotton shirt! Whether statement bell sleeves, ruffles or tie fastenings – sleeve detailing is a big theme that we will see predominantly in shirting this year.

With a flamboyant jacket like this you can easily smarten up casuals too!

Look #3

Dress* Sandro 399.00 Swiss Franks
Belt* Sandro 129.00 Swiss Franks
Bag* Furla: Metropolis 329.00 Swiss Franks
Shoes Aquazzura Stylists own
Sunglasses Shourouk Stylists own

*Available in Globus

Ok, we got caught up with the power colour theme here, but it looked so good on Lillian our model that we had to add it in! So, how to accessorize yellow? You can either go for a strong contrast like black, or, why not try metallic or nude accessories?

Look #4

Dress* Knitss 329.00 Swiss Franks
Blouson* Liviana Conti 279.00 Swiss Franks
Shoes Zara Stylists own
Sunglasses Westward leaning Stylists own

*Available in Globus

One of our favourite looks because it incorporates so many interesting themes such as athleisure, colour blocking and stripes. Styled with a cool bomber jacket this look creates a bold, sporty yet elegant silhouette. Statement stripes keep combing back every year, a good, fun investment for this spring/summer.

Look #5

Dress* Sandro 299 Swiss Franks
Blouson* Maje 279 Swiss Franks
Sunglasses Dior Models own
Shoes Vero Cuoio Stylists own

*Available in Globus

Soft pastels offer a fresh, feminine colour palette in spring/ summer 2017. We teamed it with a faithful blouson and studded sandals to make it a little more rock and roll.

A big thank you to Globus and the womenswear team for their collaboration on this shoot. A huge thank you to My Girlfriend Guide and their reader and model Lillian, you were fantastic! Thank you to the whole team who made this shoot happen- it was so much fun working with you all!

Hair and Make-up: Erica Gabriel-Büsser Tel: 076 380 84 83

Photography: Claudia Remondino

Styling: Sandra Nägeli and me, Rowena Downing


Here, some pictures from behind the scenes…

Style tour Zurich

Style tour Zurich

Hello Spring! We are ready and waiting!

Last month I organised a style tour in Zürich, a chance to try on something new, break away from normal shopping routines, explore current trends and stylish collections.

A fantastic group of women from all corners of the globe joined us on this style tour- it was so much fun! After a breakfast apero of green smoothies, teas and cappuccinos we set off to our first address, Jelmoli -The house of brands- My colleague, stylist and designer Sandra Nägeli worked with me on this event. We highlighted key trends, shared stories about the origins of selected items and pre- arranged two outfits for each member of the group to try. Jelmoli has a fantastic shoe department, so we certainly couldn`t miss that out! We selected fitting footwear for each participant- adding a spring in their step as we moved onto other stores and boutiques around Bahnhofstrasse.

Herr Burri from Burrioptik greeted us personally, highlighting a few of the many brands showcased in his boutique. From Retrospecs to Linda Farrow he opened our eyes to a whole new world in eyewear. Here are some highlights:

Let`s connect, experience and explore this city together! I will be offering various event packages throughout the year, so keep an eye on my Style Stories and Facebook page!

Thank you to all the ladies who made this event so special! Merci Sandra, It was so much fun working with you! Thank you Jelmoli, Herr Burri and his team, Claudie Pierlot, Tara Jarmon and all others involved… see you again soon!

Pitti Uomo

Pitti Uomo

Yes, there was a lot of posing going on at Pitti Uomo in Florence and as I find myself smiling and writing, I have to say that I really enjoyed the show! I was inspired to see so many people taking pride in their appearance. At times it did seem a little theatrical in the main square but I had already decided that I would soak up all the inspirational ideas, styles, combinations and labels on show and accept the rest for what it was. Florence was buzzing! The perfect setting to showcase so many wonderful classic and contemporary brands.
The first edition of Pitti Uomo was held in Florence in September 1972. This winter (Edition no. 91) welcomed around 36.000 visitors from all over the globe. Pitti Uomo is clearly one of the most important international platform in men’s fashion, I hope to be back again!

Here, some style highlights from my trip that I would like to share.

Dress for Success

Dress for Success

Success in Style and Business

In the last months I have been invited to talk at a number of Business Events.
I was recently invited to the international women’s group at Ernst and Young in Zürich.
We discussed many topics such as dress codes in various business settings, how to build an efficient and effective wardrobe, travel themes with tips of how to pack for business trips, my figure- my style, to name a few themes.

I love hearing peoples thoughts and opinions. So we opened up the floor to discuss a few themes such as:
– How low is too low for tops in business?
– Colour- where does the spectrum stop in Business?
– Tights, which tones are best when searching for the right skin coloured tights?

It was such a fun event with lots of interesting and fun ladies! Ernst and Young, thank you for having me. PKZ Women, thank you for sponsoring the Event, it was great working together with your team.

Store Tour Zurich

Store Tour Zurich

Do you find yourself visiting the same boutiques and stores in town? Perhaps you have the feeling that you are often purchasing the same labels and styles? Or do you simply need some new inspiration and don`t know where to begin?

There are a number of exciting young companies and new labels to be found in and around Zürich! Companies that are passionate about their products, that know their labels, the designers and production concepts inside out. They also know their customers- the personal touch which is sometimes amiss. I am constantly in search of these hidden gems and find it exciting to meet the people behind these projects.

In September I organized a tour of the stores, a collaboration with –My Girlfriend Guide to Zürich–. We began our tour at Jelmoli with a presentation of new season styles- from winter coats to culottes. Then headed over to Kreis 4, I`d like to share some of the store highlights with you.


With styles ranging from–The Diplomat- to –the Diva- Viu not only offers a fun, premium designed product but a handcrafted accessory at a fair price. Their glasses are designed in Switzerland and made by a family-owned company in Italy- ensuring quality, fair trade and sustainability. Pop into one of their stores and see which styles work for you! Learn more…


Focusing on design and quality, this independent store offers a variety of international clothing and products. Following the popularity of the first shop, Making Things expanded into two stores, one for women and one for men. A new memeber of the “Making Things Family” was recently opened, Making Little Things holds the same values and aestehtics for Kids. Learn more…


– We love vintage – we love young designers – we love individuality – we love the details – we love rare finds – we love your support – we love to make you happy-
A kaleidoscope of colour and design- old and new- whether shoes, bags, belts, dresses or t-shirts something will most certainly catch your eye. Lux Plus sources their collections and one off pieces throughout Asia travelling from Thailand to Japan in order to dazzle their clientele with new delights. Learn more…


-Our inspiration comes from our favourite cities all over the world-
Their boutique offers a selection of essentials and timeless classics for every occasion. The buying team sources international labels with a modern, creative edge and uniqueness. Learn more…


One of three- 90 square meters is linked to concept stores (2)90 square meters found in Amsterdam and Istanbul.
90sqm strives for quality, originality- a belief in good and honest products. Their passion for innovation means they select pieces based on instinct- keep an eye on this space! Learn more…


Not only a showroom for their collection of Qwstion bags, but a platform for their favourite brands and up-coming young designers. After the success of pop-up stores in Zürich and Berlin Qwstion has now opened it`s doors permanently in Zürich- it`s all about current, well designed, straight- forward objects. Learn more…

A big thank you to the ladies who made the event so much fun! To My Girlfriend Guide for helping organize this event.
Thank you also to the Qwstion Invites team for hosting the Apero.

A BIG thank you to all the stores. We look forward to popping in again soon!

Are you interested in finding some new hidden gems in Zürich? Then follow me on Facebook to find out when the next shopping event will take place- it would be great to have you there!

Bespoke Shoes Part 2

Bespoke Shoes Part 2

I had heard about Simon Schäppi, the Zürich based bespoke shoemaker from a number of people and was excited to meet him. It took a few phone calls and texts to get his number and make an appointment.


I arrived, soaking wet- my umbrella bent inside out, on a grey Zürich day. Simon invited me in for a cup of earl grey and a biscuit, BBC radio playing in the background- I felt at home straight away.


Instead of a classic brogue or oxford, he showed me some motorbike boots he had made. Simon owns a 1930s British motorbike- style from toes to tyres!

In a cabinet in his studio I spotted a petite pair of ladies shoes- “I made those for my wife, she likes to dance and finds it hard to find shoes in her size, so, I made her some.
Simon`s own shoes catch my eye, a deep burgundy brogue, with wonderful detailing, styled with very cool socks- of course, his own design.

Having studied industrial design and spent many years in front of a computer Simon decided it was time to get back to “hands on” design. Having taken part in a shoemaking course in Switzerland he knew this was his passion. It is not easy to find a placement in this field, so as to learn from the masters. Simon was offered a 4 years training placement with John Lobb of London. Simon still works for Lobb from his base in Zürich.

“Lobb sent me to Scotland to learn from one of the oldest standing members of the Lobb team. I am grateful for all the experience and training that I received at Lobb. I have very fond memories of my time in the UK.”

What would you advise a first time client?

„It is good when they have an idea of what they want before the appointment.
I aim to make the perfect design for their feet and their lifestyle.“

John Lobb holds two royal warrants from his royal highness the Duke of Edinburgh and his royal highness the Prince of Wales. On the wall of Simons` studio hangs a framed certificate stating his qualification and that “he works to the highest standard he can attain with diligence and enthusiasm”. I can see exactly what they mean!

Heading back to the office, skipping past the puddles I think of all the shoes I have owned, loved, had blisters from and eventually had to throw away with a heavy heart.
Handmade shoes, on the other hand, do not need to be “worn in”- with the right shoemaker they fit like a glove and last a lifetime!

A pair of made to measure shoes from Simon Schäppi takes up to 6 months. Prices vary depending on materials used and design, prices usually start at 3500 Swiss Francs.

Thank you Simon, it was a pleasure to meet you and visit your studio.
Schuh Manufaktur Simon Schäppi

Bespoke Shoes

Bespoke Shoes

-Style, comfort and exceptional craftsmanship-

Following in the footsteps of numerous celebrities, politicians and well-known professionals it was an honour to visit George Cleverley`s showroom at the Royal Arcade in Mayfair. Their crafted shoes have been seen in films such as -The Man From U.N.C.L.E.- directed by Guy Ritchie and worn by Sir Michael Caine in -The Kingsman-.

A pair of George Cleverley hand crafted shoes are a work of Art, created by a small in-house team. I met Pierre Balesi, the Retail Manager to tour the premises and gain insight into this bespoke world.

How long does it take to make a hand finished shoe?

It takes up to 12months till you receive your first George Cleverley shoe.
After having your foot measured and discussed design, a Last (a wooden model of your foot) is created and the shoe pattern developed. The client then has a fitting at 6months, checking the fit and style. This is a shoe that you will have your whole life, it must be perfect!
The lasts are kept in store, clients can order their next pair of shoes from anywhere in the world with the confidence that it will be a perfect fit. Follow up orders take up to 3 months.

What makes a good shoe?

Most important is the Welt construction; this is the rim that runs along the perimeter of the outsole. It`s primary function is to attach the upper shoe to the sole. Another important point is the quality of Leather and it`s breathability- have you ever had the feeling that your feet are sweating in your shoes? This is the sign of low quality material. Precision of work is also top on the list. For example, a mastered shoemaker even makes his own thread- a secret, developed through years of experience on which a good shoemaker is judged. Without good thread and stitching you won`t have a shoe that will last.

What would be your advice a first Time client?

Take a moment to understand the process, be patient as it will take time and get to know your shoe Maker.

Do you have a personal Highlight?

Every time a client tries on his new bespoke shoes and you see his joy. So, I suppose I experience a highlight every day.

And a shoe you won`t forget?

We were asked to produce a white buckskin shoe, it was impressive to see this hand crafted accessory materialize in pristine shape after so many processes.

Pierre showed me leather shoes that were in the process of being made. „Smell the leather“ he said- it had a strange scent. „This leather was recovered from a ship wreck in 1973. The Ship –Metta Catharina- was bound for the Mediterranean with a cargo of hemp and leather. The boat was hit by high winds and sank near Plymouth on the December 10, 1786.
At over two hundred years old, the leather survived due to a combination of traditional Russian tanning methods (soaking them in pits of willow bark and birch oil) and the black mud at the bottom of the ocean.“

Handcrafted George Cleverley shoes for first time customers can be measured and fitted in their London showroom or on overseas visits (locations and dates can be found on their website). Their ready-to-Wear range is available in their showroom or on Mr

Thank you to Pierre and the team in Mayfair for having me. It was inspiring to meet you all and learn more about the bespoke world of George Cleverley shoes.

Before and After

Before and After


Surrounded by music, artists and numerous cultural delights, Martina`s position at Zürich`s Opera house is not your regular office job. She is continuously on the go- working with all the various departments and performers. When not in the office she is busy being a Mum. Martina attends a lot of functions, whether through work or with her husband.

Martina radiates such a wonderful sunny, positive energy. I wanted her outfit to be a reflection of her- colourful, with an elegant, feminine note. As a personal shopper, it is my job to know which labels work well with my clients style, their figure and budget- saving my clients time and introducing them to something new. I knew that Tara Jarmon was the perfect address in town. Their boutique can be found on the Rennweg in Zürich, there are also -shop in shop- concepts in Jelmoli or Globus.

The wonderful emerald green suede coat is the perfect colour and length for Martina. A piece that will be in her wardrobe for years to come and will brighten up every day. Metalics have been a strong on-going theme this season and last. Teamed with these metallic champagne heels and belt- not only mirrors Martina`s natural colours, it adds a little modern `glanz` to her outfit without being `too much.

And what did Martina think?
„The green suede coat is naturally THE highlight, I love strong colours. I was unsure about the combination with yellow as I never wear yellow, however, I like it alot. The look is fresh and ideal for a work wardrobe- it doesn`t always need to be dark blue, grey, black and white!“

Coat- Tara Jarmon 1480.00 Swiss Francs
Top- Tara Jarmon 140.00 Swiss Francs
Trousers- Tara Jarmon 250.00 Swiss Francs
Belt- Mango 22.95 Swiss Francs
Earings- Models own
Shoes- Zara 69.90 Swiss Francs
Bag- Michael Kors at Jelmoli 330.00 Swiss Francs

A big thank you to the Tara Jarmon team, Rennweg for their help and support. Thank you also to Jelmoli for the accessories!

Thank you Martina, it was a joy to find a new outfit for you. Erica „merci viel mals“ for the lovely hair and make- up! Last but certainly not least- Andrea Monica Hug- Thank you!

Hair and Make-up: Erica Gabriel-Büsser
076 380 84 83

Photos: Andrea Monica Hug

Store Report

Store Report


A story is to be found behind each and every product found in Villa Paul. Each item ranging from stationery, beauty products and fashion has been carefully picked out due to it`s story for sustainability. Perhaps you are asking yourself what is meant by sustainability? All products have been produced under fair, biological, social and ethical circumstances- so when you walk away with a bag of goodies, you know you`ve invested in more than the objects themselves!

Described as a mini department store, nesteled amongst the trees on the edge of Theaterplatz in Baden, Villa Paul recently opened it`s doors to the public. A vision and now a reality, I popped in to say hi to founders Mimi Frey and Doris Rickenbacher, had a tasty iced coffee and a tour of the store.

Here are some of my personal highlights.

There`s wrapping/ craft papers, tapes, stamps, pencil holders, pens, cards/ prints, nail varnishes (also for kids containing no nasty chemicals), soaps and many more delights to be found over two floors.

Long shirt dress: Asandri 380 Swiss Francs
Swimsuits: Paula 170 Swiss Francs
Jeans: Good Society from 160 to 190 Swiss Francs
See Reading Sunglasses 45 Swiss Francs (5 Swiss Francs of the price is given to a guide dog charity)
T-shirt: Ikou Tschüss 159 Swiss Francs

… and space to take a little time out and treat yourself. A selection of new reads is on show from the neighbouring book store Librium.

Thank you Doris and Mimi, it was great to see you and your wonderful store! For more information visit the Villa Paul Website.

Shopping  Tour London

Shopping Tour London


A client called “I would like to whisk her away to London for the weekend and arrange a surprise – something she won`t expect.”

Flights were booked and a week before our appointment in London, I received a list of her favourite things and their address in London – The Soho Hotel. Our appointment would be on the day of her birthday. “She loves cupcakes” – I arranged for a delicious selection to be delivered from the Hummingbird Bakery with the invitation for our surprise personal shopping tour the next morning.

In advance, I selected the stores for our shopping tour, reserved key pieces at boutiques which had limited stock and organised a table at Vintage Salt so that her partner could whisk her away for lunch.

Everything was ready!

On Saturday morning after a cup of English tea and discussion about our plan of action, we set off across the city by cab. First stop: Mulberry.

I`d heard that the ‚tessie satchel‘ and small ‚freya‘ were on her wish list. We tried a number of the pre-selected pieces but the black studded satchel won a place in her wardrobe – something small, a little edgier than her ‚Alexa‘ bag.

A quick stop to try on sunglasses in Valentino – without success, and then across the road to… Joseph.

This multibrand boutique also stocks extravagant collections from labels such as Balmain and Alaia, however we were on the search for day-to-day knitwear. Joseph`s collection of modern silk and cashmere jumpers, in various shades and cuts proved a great success.

Next stop – shoes! Comfy and stylish – Hogan`s flagship store has a lot of styles on offer and as she has petit feet (size 35) shoes are not always easy to find. Luckily Hogan has a great selection in smaller sizes and suddenly, the amount of shopping bags doubled!

The last stop was Selfridge, we flagged down a cab and headed back towards Oxford Street. We couldn`t visit without going through their shoe department. If you haven`t been, it’s a must! Another `must` was the beauty department for some products you cannot find in Zurich like Bumble and Bumble. After this, it was time for a break.

We escaped the throngs of shoppers and headed for the roof-top bar where her partner was waiting in Vintage Salt with a bottle of Champagne. The perfect end to the perfect surprise!

Before and After

Before and After


A year ago Tobias was rushing around Europe from one appointment to another suited, booted and ready for business. He decided it was time for a change and is now studying to become a social worker.

I wanted Tobi`s style to reflect his personal style- relaxed, open, fresh and sporty. The aim- to introduce him to something new but not over style`him for Spring and take him away from the dark clothes dominating his wardrobe.

When I saw the leather jacket from D`Amico Bologna I knew that it would be a key investment, a special colour- in keeping with Tobi`s natural features, the perfect length and cut, simply a cool- James Dean addition to his wardrobe.

After a 20 minute shopping trip we were finished- our task complete. Over coffee Tobias said he really enjoyed the experience and would be happy to go shopping again- with the first pay cheque after his studies. His favourite piece, the leather jacket, of course!

Leather Jacket- D`Amico Bologna- available at Jelmoli 998.00 Swiss Franks
T-shirt- Majestic Filatures- available at Jelmoli 119.00 Swiss Franks

Jeans- Care Label- available at Jelmoli 229.00 Swiss Franks
Key Chain- D`Amico- available at Jelmoli 198.00 Swiss Franks
Belt- Orciani- available at Jelmoli 139.00 Swiss Franks
Trainers- Benci Brothers 298.00 Swiss Franks

A big thank you to our model Tobias, Jelmoli and Benci Brothers for the great clothes and accessories, Erica for hair and beard trimming and Andrea for the wonderful photos!

Hair and Make-up: Erica Gabriel-Büsser
076 380 84 83

Photos: Andrea Monica Hug

A Tailored Gift

A Tailored Gift

Inspired by the people I met when writing about tailored shirts I thought it time to surprise my husband with a personal gift. I gave him Matt Hübscher`s card and suggested he pop into their showroom- telling him that he could choose whatever he fancied.

I honestly didn`t know what my husband would think of the experience. He returned full of ideas of what he could do in the future. He loved it!

He chose cloth woven in Italy- double twisted super 140 Egyptian cotton, this means that the fabric is robust as well as soft in touch. A cutaway collar. Handmade buttonholes with mother of pearl buttons. The collar, cuffs and arm hole sewn by hand. With his initials embroidered on the cuff.

A few weeks later his shirt arrived in the post. It was slightly too big on the body, but Hübscher had that re- assessed and tailored to perfection in no time.

When considering having your own tailored shirt made here are a few tips:


The correct fit:
Most tailors suggest having a basic shirt made first. By investing time, money and by having a second fitting once produced, your garment will correspond perfectly to your figure, comfort and needs.

Themes to consider

Collar height: The collar should be 1-2cm higher than the lapel of your jacket.

Arm length: The cuff should be at least 1-1.5cm longer than the sleeve of your jacket. The cuff should sit at the root of the thumb, just covering the wrist.

Arm hole: In my opinion alot of tailored shirts have too wider arm hole. Perhaps a traditional touch- however, for me an armhole which allows enough movement at the same time as fitting with the proportions of the individual is much more attractive.

Collar Style: You should be able to slip two fingers inside the collar when closed.
It is important to consider your proportions when choosing a collar style and size. Do you have a long neck? Then you should choose a higher collar. Do you have a small face or neck? Then compliment that with a smaller collar.

Cuff Style: Is a matter of taste. I have clients who love double cuff shirts because it gives them the opportunity to add an accessory. I have other clients who would rather not fuss with cufflinks in the morning and have a monogram (usually their initials embroidered on their cuff) to show a unique statement.

The fabric
Fabric choice is important. Perhaps you need something that is easy to iron, easy to travel in? Maybe you prefer to wear softer, lighter fabrics?

Cotton: Cotton is the main fabric of choice due to its comfort, breathability drape and finish. The quality is calculated by its length, fineness, purity, colour, consistency and origin. Leading cotton threads are Sea Island cotton, Pima cotton and Egyptian cotton.

Blended: Fabric-finishing techniques are continually improving, pure cotton products cannot match blended cottons in terms of easy care. Cotton blended with an elasticated yarn can create a shirt so fitted that it`s simply a second skin. I would be wary of choosing a blend with high artificial fibres due to its finish and breathability.

The weave

Thread count: This is simply the number of threads per square inch. Typically, the higher the thread count, the finer the shirt and the more expensive the fabric. Do not forget that the ply and type of cotton blend will have just as much to do with how luxurious the fabric is!

Ply: This is how many yarns are twisted together to make the thread. Two ply means that during the weaving process two yarns have been woven in with the warp (vertical threads) and the weft (horizontal threads). A two-ply shirt is normally more robust. A thread count of 120 makes a descent two-ply shirt.

Healthy Living 9-5

Healthy Living 9-5

Do you find yourself running from one appointment to another and feel you have no time for yourself? It`s not always easy to balance work, family, a social life, travel- especially when everything seems to be running faster and faster.

It`s time to do something good for yourself!

Recently I have met a number of people who have inspired me to make a change. Small changes that will make a big impact.
I want to fit into my favourite jeans again! I want to feel revitalised this spring!

A few years ago I met Mirkka Schaller, a nutritionist in Zürich. Mirkka has studied and worked in Finland, the Netherlands and New York. I love her energy and enthusiasm. So I asked her if she could share some recipes and tips with me and you.
Mirkka Schaller

“With a little planning you can make an enormous effect on your body, making you feel energised, helping you to concentrate better and even lose weight. Energy is everything- if you are fully energised you will be able to achieve much more in your career and enjoy life outside of the office.“

We started our `cooking session` with a green smoothie. A few months ago I met Mirkka and asked her how she managed to have such great skin and so much energy. One of her top tips was to start the day with a green smoothie, she gave me this link where you can find allot of ideas and recipes

Breakfast- Start your day with a green smoothie or Chia seed porridge

Smoothie Ingredients


Mirkka`s nutrition tip: Fill your smoothie with greens to get the most benefits to your body, try having 1/3 or fruits or less, so that it doesn’t kick your blood sugar too high which causes you to go on a rollercoaster ride with energy and hunger.

Chia seed porridge

4 tsp. Chia seeds
2dl almond milk
1dl blueberries
1 tsp. Agave Syrup
A pinch of spices such as cinnamon or vanilla

Put in a closed jar and let it sit over night, before eating add a fresh berry topping.

Mirkka`s nutrition tip: Chia seeds are the new super food. They contain fibre, antioxidants and omega 3 fatty acids, which we don’t seem to get enough of. The gelling effect of chia seeds will keep you full for longer. Look for non-sweetened nutmilk.

Lunch, Quinoa salad to go

Four o`clock snack, carrots and hummus or apples and nuts

Carrots with hummus

Fill a third of the container with hummus and the rest with freshly washed and diced carrots. Add some lemon juice for fresh flavour- quick, easy and very tasty!

Mirkka`s nutrition tip: Hummus, which is made out of chickpeas, tahini and olive oil contains several essential fatty acids you need to keep your body healthy. Chickpeas also contain fibre and protein; which will fill you up.

Apple and nuts

Something simple and easy to have with you where ever you go.

Mirkka`s nutrition tip: “An apple a day keeps the doctor away“ has truth to it; apples contain plenty of antioxidants and fibre, both supporting your immune system. Walnuts have plenty of phytonutrients and vitamins that keep you healthy and your skin radiant!

Thank you Mirkka for your time and tips! Photos Nadine Kägi
Tailor made shirts

Tailor made shirts

Tailor made- shirts part I

I recently met a friend who excitedly told me how he had found a new tailor-made shirt APP. It entailed him recording a film of himself turning around so that the company could take his measurements from the footage and produce a tailored shirt of his choice. I thought – WOW – if this company can produce a reasonably well-made shirt this is certainly a revelation, the future?! I love high- tech but I also love to feel the fabrics, talk about the options and discuss the fit- a more personal approach. I told him to keep me posted.

I was at a tailor this week selecting new fabrics and a new-collar for a client. Once a tailor has the correct measurements it only takes a short time to select a new design. Once you have the right cut, it`s an easy, stress free way to shop!
I decided to contact three Companies offering tailoring in Zürich and asked them three questions.


A family run business since 1949, Hübscher is now run by six brothers and sisters.
Appointments can be made at home, the office or in one of their showrooms. Hübscher produces shirting for retailers all over the world. I met Matthäus Hübscher at his showroom across from Globus, Zürich.

What do you describe as a basic shirt and what is your starting price?
I would suggest a double twisted super 100`S cotton shirt made of Egyptian cotton for a basic shirt. Price CHF 144

How long will it take for the finished shirt to arrive?
It takes three weeks to arrive. It is also possible to arrange an express option, which then only takes two weeks.

Do you offer a second fitting?
Yes, a second fitting is important for new clients in order to add finishing touches to the measurements. For existing clients a second fitting is only required when the body measurements have changed due to weight loss or gain.


Pelikamo is a Swiss brand that provides business and casual clothing for the male urban professional. Established in 2011, the main boutique is situated across from Kaufleuten on Pelikanstrasse, they recently opened a tailoring atelier on Nüschelerstrasse. Their focus lies on timeless, authentic menswear – no unnecessary frills and no short- term fashion trends. Their signature cut is smart with a slim modern silhouette.

What do you describe as a basic shirt and what is your starting price?
Our classic shirt offers a discreet cutaway collar, a slightly rounded cuff and mother of pearl buttons. Our shirts are made of finest Italian cotton- the result of an extensive quest to create what we believe to be the perfect shirt. Our starting price for a made-to-measure shirt is CHF 149, but the price is dependant on the choice of fabric. The majority of shirts cost CHF 159.

How long will it take for the finished shirt to arrive?
Roughly four weeks

Do you offer a second fitting?
Yes, we do. We want to ensure a perfect fit and if necessary we will do small alterations at a second fitting.


There’s something new in town, and it can be found on Nüschelerstrasse, Zürich. Founded in 2000 by then-law student Fokke de Jong, Dutch men’s fashion brand Suitsupply now has stores throughout Western Europe, USA, Canada and China. Realising that many of his peers’ sartorial tastes exceeded their budgets, De Jong set out to offer a personalized, and attainable solution. Sourcing only the finest Italian fabrics, Suitsupply has made a name with its take on modern tailoring and personalized service.

What do you describe as a basic shirt and what is your starting price?
Our Blue Line shirts start at 89 CHF. In terms of a “basic” shirt, there’s really no exact definition. We prefer a slim, well-defined fit around the body, but after that there are a number of collar options that are made to appeal to everyone’s unique style. From there we move up into the Purple and Red Line shirts, which offer even more exclusive fabrics and tailoring details. If you need something very specific, we have custom shirting available which start from CHF 139.

How long will it take for the finished shirt to arrive?
If an off-the-rack shirt needs some altering, that can be done in the store within 30 minutes. For custom shirting it takes about 4 weeks from the time you come in to get fitted to final delivery.

Do you offer a second fitting?
Yes, after an initial fitting you have to return to ensure that everything fits perfectly. If something is not quite right we send it for another round of alterations at no extra cost.

My friend received his shirt a few weeks later by post. The shoulders were slightly tight, the collar too. The company adjusted the cut to my friends wishes and sent him a new shirt free of charge. He said it fitted better but he found the fabric a little rough after a day in the office. Will he be ordering another shirt? Perhaps at one of the tailors above!

Photos Hübscher: Nadine Kägi
Thank you to Pelikamo and Suitsupply for the photographs

Next week: Tailor made Part II- a guide to your first tailored shirt.

Before and After

Before and After


Skinny jeans, jumpers, jackets and trainers- meet Mum on the run Isabelle, our first model in this re-style series. Watch this space, there are more to come!

I wanted the styling to be a reflection of Isabelle`s bohemian lifestyle. Isabelle started her career in banking and as a PR woman in the music industry. She turned her life around- becoming a yoga teacher and a Mum. She works for a bio restaurant and in her free time loves writing, drawing, dancing and, and, and…

Isabelle isn`t the biggest fan of print and she hasn`t worn wide cut trousers in a long time- but she certainly has the long legs for it! I wanted the styling to be a reflection of her lifestyle, her clothing budget and be something she feels happy and comfortable with.

So, what did Isabelle think of the new look?
“I love the super comfy wide leg trousers and the colours- I`m amazed that the platform shoes are comfortable and that I can walk in them. I love the hat and accessories. I am still not 100% sure about print- but it was fun to try out something new.”

Top H&M 24.90 Swiss Franks
Trousers H&M 39.90 Swiss Franks
Hat Esprit- at Jelmoli 59.90 Swiss Franks

Shoes Ricardo- Miu Miu 100.00 Swiss Franks

Belt Big 12.00 Swiss Franks
Bag Lux Plus 149.00 Swiss Franks
Braclets Pompidou each 39 Swiss Franks

A big thank you to our model Isabelle, the labels, Erica for hair and make- up and Andrea for the wonderful photos!

Hair and Make-up: Erica Gabriel-Büsser
076 380 84 83

Photos: Andrea Monica Hug

Business Dress Code

Business Dress Code

I was delighted to be invited to talk about Spring/Summer Business fashion and dress codes at an event run by PKZ this March. I have been giving a number of courses on «Business dress codes» to companies recently. It has been busy and a lot of fun!

This PKZ event was for a group of ladies from HSG Alumni Women`s Chapter. We covered a number of Business themes such as how to build up an efficient wardrobe- and still be able to express yourself and your style in business. I presented a selection of new season trends and colours for business. Amongst many themes we debated how high, high heels should be in Business. Cropped trousers yeah or nay. It was very interesting to hear the various company rules and opinions!

Thank you to PKZ for having me and to the great ladies who made the event so much fun!


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